KOOO Quantitative

Fall 2010 Arbitron

• Big O 101.9 Delivers Super Consumer Adults! (PDF)

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Fall 2009 Arbitron

• Big O 101.9 A New STAR is Born!
• Big O 101.9 Midday Growth Women 25-54
• Big O 101.9 Midday Growth Women 35-54
• Big O 101.9 Midday Rankings

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Summer 2009 Arbitron

• Big O 101.9 Share Growth

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Fall 2008 Arbitron

• “Big O” delivers Women 35-44

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Summer 2008 Arbitron

• “Big O” Appeal is Growing with A18-49!
• KOOO TSL Growth A35-54M-F 6A-12M

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Spring 2008 Arbitron

• Adults 35-54 Delivery

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Winter 2008 Arbitron

• Adults 25-54 Delivery
• Adults 25-54 At Work Listening
• Adults 25-54 Cume
• Adults 25-54 Cume Elite
• Adults 18-49 Cume